The bulk SMSes and even MMSes that has sent thousands of people into exodus from Indian cities like Hyderabad and Bangalore is also expected to impact the telecom operators in the subcontinent, especially after the government has ordered a restriction in the number of text messages sent among prepaid users.
Rumors spreading about increased Assam violence in Northeastern India, coupled by edited videos, have sent many communities in the region into a panic, and the Indian government has looked into minimizing the effects of misleading reports by being more stringent in the communications means.
More than 90% of 930 millions subscribers in India are pre-paid users. Post-paid users on the other hand, are not experiencing any trouble.
The ban on bulk messages may cost telecom operators loss in revenue accounting up to 8%, since operators earn 15 to 18 percent of their revenue through data services like SMS.
Citizens are already feeling the more stringent measures as Indians, especially those part of the Muslim minority, were limited in sending out greetings during the Eid ul-Fitr.
Telecom Inventory recommends: